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Manager, Campaign Management

    Reporting to Director of Telemarketing, you will be responsible for:

    • Working with big data to initiate campaigns that fit with specific group of customers.
    • Working with product manager and marketing head to execute the requested marketing campaign.
    • Ensuring that the related system and process are ready before the campaign starts.
    • Ensuring that all information related to each marketing campaign is delivered to all relevant parties, e.g. telemarketing agents, trainer, etc.
    • Performing post-launch evaluation of each marketing campaign and share key success / learning to all relevant parties.
    • Reviewing and identifying the improvement areas in the campaign execution process.
    • Being the focal point between product manager / marketing head for all matters relating to Telemarketing department.
    • Working closely with data scientist to identify the quality dataset to support campaign analysis and development.

    The ideal candidate should possess the following background:

    • Bachelor degree in Marketing (Bachelor degree in MIS or Finance with professional experience in marketing field is welcome.)
    • At least 5 years of experience in campaign management or marketing management.
    • Strong analytics skills
    • Understand the analytics basis and modeling process.
    • Strong project management and communication skills
    • Can-do attitude
    • Fast learner
    • Agile mindset with passion to win

    Application Form

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