Reporting to Head of Commerce, you will be responsible for
- Developing and implementing strategies to increase online sales and revenue.
- Identifying and targeting new online business opportunities and market segments.
- Conducting market research to stay updated with industry trends and competitor analysis.
- Collaborating with cross-functional teams to optimize website content, user experience, and conversion rates.
- Building and managing strategic partnerships with online platforms, influencers, and affiliates.
- Creating and executing digital marketing campaigns to promote brand awareness and drive customer acquisition.
- Analyzing and interpreting key performance indicators (KPIs) to measure the effectiveness of online initiatives.
- Monitoring and optimizing online advertising campaigns, including search engine marketing (SEM) and social media advertising.
- Utilizing customer data and feedback to improve online products and services.
- Staying informed about emerging technologies and digital marketing trends to ensure the company remains competitive.
The ideal candidate should possess the following background
- Bachelor’s degree in marketing, communications or related field.
- At least 5 years of experience on online marketing or business development
- In-depth knowledge of digital marketing techniques
- Experience with social media networking and advertising.
- Knowledge of digital marketing tools, SEO best practices and brand exposure techniques
- Excellence communication skills.
- Knowledge of the latest technology and trends within the industry.
Good interpersonal skills