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Senior Manager, Marketing

This role directly reports into Head of Marketing, you will be responsible for:

  • Manage the end to end P&L.
  • Designing and executing the Annual Brand marketing plans.
  • Develop and responsible on category strategies for both Beauty & Personal Care and Health & Wellness.
  • Lead and plan for all local activity campaigns including promotion & trade promotion with a proper communication design and operation excellence.
  • Manage the A&P budget and other key resources.
  • Work closely with cross functional team to launch NPD and to activate and to communicate marketing campaign to distributors.

 

The ideal candidate should possess the following background

  • At least 5 years of marketing management experience, preferably in FMCG. ‘Impulse’ industry experience would be an added advantage.
  • Preferably with a master’s in business management
  • Project management : ability to lead the end to end innovation projects
  • Stakeholder management: ability to work with cross functional teams including member and regional/global marketing teams.
  • Marketing mix creation: experience in creating communication mixes from scratch.
  • Strong local media knowledge including latest trends on digital marketing.
  • Ability to work in a fast paced, trend based category.
  • Ability to lead a small team
  • Ability to present to a big group of audiences both on and off line.

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