Teeradej “Bank” Srithanavichien Music Director, COOLfahrenheit Music Station

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“I’ve known since I was young that music is my passion – and that makes me really lucky. In university, I chose Communications Arts with a Major in Radio. After graduating, I landed my first job as Assistant DJ at Sky High Network. With music in my blood, plus lots of passion and hard work, I dedicated myself to building up my skills, learning the musical ropes. When the playlist system came along, I became Assistant Music Programmer, and later on Music Director at COOLfahrenheit.”

“Despite the responsibility and challenges that come with the job, I am very happy to be able to use music to inspire our listeners – the same way it has inspired my dream career. I’ve found the secret to success, and I’m determined to pass it on to everyone. It is really all about passion and dedication. Being passionate about everything you do can drive you to success and happiness.”